What kind of media institution might distribute your media product and why?

The company that I have decided on producing and distributing my magazine is Time Inc. Considering the type of magazines they produce such as InStyle, People, Style at Home etc. I think my magazine would suit the existing ones being sold within this company, due to what my magazine is about being music, fashion and New York City. Observing and researching this type of company, they sell quite crafty magazine, to do with interior within a house as well as celebrities. Having magazine that features both celebrities as well as fashion would be a perfect combination for this company. I think my magazine would be best placed medium/major publisher, this is due to the financial support they would have with my magazine, they would also be able to produce many copies of the magazine due to the amount of money they have. However, I may not have that much say with the magazine, which would be a big disadvantage to the magazine as well as myself. If I were with a small/ independent company it would be the other way round, I'd have say with what goes in the magazine as well as the layout of it. However, they won't be able to financially support my magazine and create as many copies preventing the magazine from hitting the target audience as effectively.

If I were to self publish, my magazine, the advantages of this is I would have complete full control of how the magazine looks, what goes in the magazine and how much it would sell for. Although, the disadvantages of this would be I may not have the finical support that the magazine would need to become successful. Also, going with a big company would allow more readers to view the magazine, and would attract more attention towards the magazine due to who published it. If I published the magazine independently, it may not get the amount of attraction it would need to become as successful as I would like. Another option could be do to an online magazine, providing the audience to subscribe my magazine. This could also be a good option, due to my target audience being between 16-25 this age range is normally very frequently on the internet, whether that be social purposes or uploading images to social media websites. I think if I had the magazine online, it could be successful due to who my magazine is targeted at. Social media websites such as Twitter, could help advertise my magazine due to Twitter being one of the main social media websites that my target audience regularly checks.

If my magazine was to become successful, the sponsors that I would want to sponsor my magazine is companies such as iTunes due to my magazine being about music, as well as fashion companies like NewLook, River Island and maybe high end fashion companies as well to make sure that it hits all kinds of people between the ages of 16-25. I think my chances of them getting sponsored by them could be 50/50, this would all depend on how successful my magazine becomes as well as how much of the topic is featured in the magazine. However, my target audience might help persuade them into sponsoring my magazine.